A measurement of future performance; forecast trends within an economy, industry, or a company.
Concise definition
Idea validation is the process of testing a concept to assess its potential for success and feasibility in the market.
Complementary innovation refers to enhancements made to existing products, services or systems that improve performance or value.
Overcoming creative blocks can be frustrating and time-consuming. Woody Bendle suggests using a creative thinking exercise called "What Would Scooby Do?" to break through the creative funk with fun and innovative ideas.
Startups have a special relationship with innovation, but it is a risky business. Here are some innovation tips for startups including research, evaluation, pitching, establishing a culture of innovation, scheduling time for innovation, and embracing technology.
To effectively execute innovation and develop successful products, companies must conceptualize the product, engineer/architect it, enable user interaction, and design the customer experience. The Outcome-Driven Innovation process enables companies to use Jobs-to-be-Done Theory to conceptualize products that meet customer needs.