A good, service, or idea that is perceived by some potential customers as new.
Filtering in innovation: Process of narrowing down ideas based on criteria for potential success and feasibility.
Collaborating with customers to engage their expertise in designing new products, services, experiences, and business models.
Innovation Policy is a strategic framework that governs the support and regulation of new ideas, products, or methods.
James Patterson proposes a potential solution to declining book readership: shorter books, or "bookshots," of 150 pages or less.
Progressive Protein has developed a new liquid collagen-based protein product. A basketball coach tried it and found it easy to digest, tastier than other recovery drinks, and a good option for people with allergies.
Learn how to tap into the potential of multi-brand customers and increase your sales growth by creating new products, providing new features, boosting performance, or offering new services.