A phenomenon in which people are biased against externally developed prototypes or ideas.
A Hybrid Model combines various elements from different methods or systems to leverage diverse strengths and adaptability in a business context.
A visualization of the interconnectedness of the various elements that make up an innovation ecosystem, including organizations, individuals, and resources.
Innovator's Dilemma: Conflict firms face when new tech disrupts their successful products, challenging existing business models.
Overcoming internal barriers to collaboration is crucial for successful open innovation, including acknowledging the "not invented here" syndrome, bridging credibility gaps, and being generous.
Starbucks' open innovation experiment, My Starbucks Idea, allowed customers to participate in the product development process, generated new ideas, and fostered customer engagement.