Why is business so uncertain and how to find comfort?

Why is business so uncertain and how to find comfort?

In the past, companies had control over their markets through acquisitions and patenting. But the rise of global markets, social media, and new information and innovation requirements have caused uncertainty. This uncertainty increases with the rise of nano-technologies, sensors, and programmable matter. The article suggests using a technique called disruption vector analysis to prepare for the future. The analysis identifies potential disruptors and their weight of influence on hardware design skills. The article emphasizes the need for options thinking and broadening disruption vector analysis to highlight areas where companies are vulnerable in uncertain environments.