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The urgent need to reorganise life on Earth is clear to almost everyone, how we do it less so. Fortunately science fiction has drawn up some good plans .
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A powerful and compelling book on unleashing the creativity that lies within each and every one of us.
Using a list of more than 2,000 successful innovations, the authors applied a proprietary algorithm and determined ten meaningful categories of innovation.
The pressure to generate big ideas can feel overwhelming. We know that bold innovations are critical, but when it comes to breakthrough thinking, we often freeze up.
In the old days, when we made physical products, it wasn’t so hard to set project goals. But in today’s service and software-driven world, ’done’ is less obvious.
Professor Rogers explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky.