In reality, innovation is hard work. It’s a very structured and focused process. You know the words ‘fail fast’, so you monitor the process and stop it. You have to create value. You have to have an innovation strategy that is aligned with the overall business strategy. So it is a science and it is something which is a serious and very impactful part of business management.
Andrea is a visionary leader with a passion for combining digitalisation with human potential. She has 20+ years of experience in the legal business both as a transactional lawyer and as a leader for various business areas (marketing, business development, innovation and legaltech).