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Senior partner Erik Roth, and associate partners Guttorm Aase and Sri Swaminathan speak with Sean Brown about how companies can gain valuable insights into innovation performance from a pair of metrics that have been hiding seemingly in plain sight. Their core components — gross margin, R&D, and sales from new products — are not new, but combining them can shed new light on the relative innovation performance of business units, within an organization and relative to external peers.
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Pros:
Measuring innovation is one of the most important but often forgotten parts and this episode really gives some actionable advice.
Cons:
McKinsey can be a little dull in their language and even use a little too many buzzwords but it's ok in this epsiode.
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