Focus groups are moderated discussions with selected individuals to gain insights on products or services.
Taking a joyful approach to problem-solving, play is about experimenting and letting curiosity be the guide.
A framework developed by Larry Keeley, Helen Walters, Ryan Pikkel and Brian Quinn of Deloitte to identify new forms of value.
Product innovation is the process of introducing new products or significantly improving existing products to meet customer needs and preferences.
