Inertia: A tendency to do nothing or remain unchanged, often hindering innovation and adaptability in business contexts.
IBM is a multinational tech company known for IT services, hardware, and software innovation, including AI, cloud computing, and more.
Key performance indicators are measurable values that indicate how efficiently an organization is achieving its key business objectives
Personalization is the use of individuals’ behavior, profile, historical data, and stated preferences to influence the offers that they receive
