A good, service, or idea that is perceived by some potential customers as new.
Factors outside an organization's control that could have a negative impact on the business. Threats must be monitored and planned for.
A focused prototype is a prototype with only one or two attributes of the final product, which is used to answer specific questions.
An innovation portfolio is a structured collection of projects and initiatives that an organization pursues to drive innovation.
Learn how to tap into the potential of multi-brand customers and increase your sales growth by creating new products, providing new features, boosting performance, or offering new services.
James Patterson proposes a potential solution to declining book readership: shorter books, or "bookshots," of 150 pages or less.
Progressive Protein has developed a new liquid collagen-based protein product. A basketball coach tried it and found it easy to digest, tastier than other recovery drinks, and a good option for people with allergies.