A good, service, or idea that is perceived by some potential customers as new.
A corporate startup is a venture initiated by a major company to innovate, disrupt, or explore new markets emulating a nimble startup's agility.
Six Thinking Hats is a technique invented by Edward de Bono who was inspired by lateral thinking. The technique is designed to simplify the process of thinking by introd...
Sensing Capabilites are the skill of a firm in sensing opportunities in the market before competitors. This is often done through the use of data, analytics and technology.
Learn how to tap into the potential of multi-brand customers and increase your sales growth by creating new products, providing new features, boosting performance, or offering new services.
James Patterson proposes a potential solution to declining book readership: shorter books, or "bookshots," of 150 pages or less.
Progressive Protein has developed a new liquid collagen-based protein product. A basketball coach tried it and found it easy to digest, tastier than other recovery drinks, and a good option for people with allergies.