Pitching refers to the process of presenting a business idea in the hopes of receiving monetary or resource support.
A phenomenon in which people are biased against externally developed prototypes or ideas.
A customer persona is a fictional representation of a business’s ideal customer, based on data and research, to guide product development.
Grand Challenges are large-scale problems demanding innovative solutions to transform society or industries on a global scale.
Effective pitching is crucial to getting investors interested in your idea. Tailor your pitch to your audience, open with a relatable problem and use visuals to maintain engagement.
Pitching a new idea can be challenging. This article summarizes the top five challenges when pitching an idea and provides solutions to overcome them.