A Weekend Spent Thinking about Last Friday

The author shares his observations of the response of various brands, organizations and individuals in the aftermath of the recent Paris attacks. While he acknowledges the sincerity behind the gestures of solidarity, he questions the motivations behind them and the selective attention given to certain tragedies. The author also shares his personal struggle with Facebook's "color your profile photo to show support" feature, and expresses his admiration for a survivor's impactful message. The article concludes with cautionary advice on consuming breaking news and a link to an article on ISIS from The Atlantic.