Intelligent Alerting is a new platform that captures consumer-specified intent, delivering triggered, personalized and requested marketing communications to customers.
CEO Ed Scrooge realizes the importance of innovation in his company, Hanson Enterprises, after speaking with a golfing Jacob Marley who teaches him about the negative impact of a culture focused on short-term thinking.
Comparing apples and oranges can help boost creative thinking skills. The article suggests seven ways to find strategic and creative comparisons between the two fruits.