The Stereotypy Trap

The Stereotypy Trap

Ron Johnson, former CEO of JC Penney, was ousted after 17 months of his tenure due to the use of stereotypy. Johnson tried to implement the same actions that worked for him while he was at Apple, including a bazaar-like feel to the shopping experience, but ignored JC Penney's core customers. Stereotypy is a repetitive managerial bias that can lead to errors in judgement by forcing the manager to believe that what worked in the past will work again. Therefore, systematic innovation is necessary to create new business models that reflect the situation at hand for managers to avoid this bias.

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Velocity is the only innovation outcome that matters

The pace of change is accelerating and firms must address the barriers to velocity within their businesses through innovation.

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Breaking the Barriers of Creativity

Constraints are not a barrier to creativity; in fact, they are a necessary condition for creativity to occur. The cognitive bias known as fixedness limits our ability to generate new possibilities.

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Best Brainstorming Software: How to Find the Right One

Best Brainstorming Software: How to Find the Right One

Brainstorming software is vital for idea generation and innovation. It helps collaborate with others and capture all ideas. Digital brainstorming allows remote participation while physical brainstorming is in person.

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