Innovation in customer service can help businesses stand out, and can be achieved through optimization of mobile experience, transparency, and offering customer financing, among other approaches.
Innovation choices are like the Matrix choices: take the blue pill and stay in your comfort zone or take the red pill and create something new. Find the people who choose the red pill for your innovation team.
Learn from these product failures – Ford’s Edsel, Colgate Kitchen Entrees, New Coke, Premier Smokeless Cigarettes, and BIC Disposable Underwear – on what not to do when innovating.