A niche involves focusing your business on a segment of a market it can effectively reach and serve.
Intangible Assets are non-physical resources that add value to a company, such as intellectual property, brand equity, or know-how.
Human-Centered Design: A creative approach to problem-solving that starts with the people you're designing for and ends with tailored solutions.
Expectations Management is the strategic alignment of stakeholder anticipations with project outcomes to ensure satisfaction and support.
