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PA Consulting

Bringing Ingenuity to Life. Growth strategy through disruptive innovation and strategic transformation. We believe in the power of ingenuity to build a positive human future in a technology-driven world.
As strategies, technologies and innovation collide, we create opportunity from complexity. Our diverse teams of experts combine innovative thinking and breakthrough technologies to progress further, faster. Our clients adapt and transform, and together we achieve enduring results.An innovation and transformation consultancy, we are over 2,800 specialists in consumer, defence and security, energy and utilities, financial services, government, healthcare, life sciences, manufacturing, and transport, travel and logistics. And we operate globally from offices across the Americas, Europe, the Nordics and the Gulf.
PA. Bringing Ingenuity to Life.

  • Business Model Innovation and Design
  • Product and Service Innovation
  • Innovation Management
  • Innovation Training

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Really Good Innovation
The best innovation resources curated by a global community of innovators.

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DIY Toolkit

this is a toolkit on how to invent, adopt or adapt ideas that can deliver better results.

Structured innovation in the baking industry

We talked to Tina Lindeløv, Innovation manager at Lantmännen Unibake -Schulstad, about product innovation in the baking industry and their company’s specific innovation processes.

Soundboks - doing innovation successfully different

Really Good Innovation talked to Anton, Director of Development from Soundboks, about the company’s innovation processes, their culture and the future of the speaker industry.

Let the people closest to the user build innovation

Michael, CEO of Plant Jammer, shared with us crucial insights on how to continuously be innovative. At Plant Jammer, everyone is included in the innovation process.

Innovation in the consumer packaged goods industry

Get insights into how big companies create new products and change industry directions based on a strong customer focus and the analysis of new consumer trends.

How to bring more SWISSness back to SWISS

We talked to Bert Goren, Product Director at SWISS, about how he structures Innovation in his projects and what is needed to bring more SWISSness back to the iconic brand of the airline.

Blue Ocean Shift

Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth.

The Startup Way

Eric Ries reveals how entrepreneurial principles can be used by businesses of all kinds

How to Avoid a Climate Disaster

Bill Gates shares what he's learned in more than a decade of studying climate change and investing in innovations.

Frenemies

The epic disruption of the ad business (and Everything Else) - few industries have been affected as strongly by the digital age

Googled

The fullest account yet of the rise of one of the most profitable, most powerful, and oddest businesses the world has ever seen.

The Art of Innovation

A story about a wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit.

Creative Confidence

A powerful and compelling book on unleashing the creativity that lies within each and every one of us.

The Innovator's Solution

An innovation classic. Clay Christensen’s work continues to underpin today’s most innovative leaders and organizations.

Strategic Management of Innovation

Understand why firms need to innovate, how they can compete and what role innovation has in shaping strategic decisions.

Becoming a Change-Maker

The course introduces social innovation, its concepts, mindset and skills to start thinking along its lines and use it to succeed.

Design Thinking for Innovation

The course introduces the concept of design thinking, how to use it and what it is used for.

Blue Ocean Strategy Canvas

Plot the performance of your value proposition against competitors or against potential substitutes to develop new strategies.

Opportunity Map

Zoom in on the problems that your users want to solve and identify opportunities as white spots where competition is still limited

Value Proposition Canvas

Develop a thorough understanding of your customers, of what value proposition you offer them, and how the two parts fit.

Design Thinking for Beginners

Are you working in an innovative environment and looking for ways to generate ideas in a structured way? Use design thinking.

Exponential Organizations

Learn how any company, from a startup to a multinational, can become an Exponential Organization and grow to the next level.

The Innovator's Dilemma

Understand how outstanding companies can do everything right and still lose their market leadership, or even disappear altogether.

Reinventing Organizations

Bring meaning and inspiration into your organization with this practical tools for contemporary forms of organizing and leading.

Innovation, Competition & ...

Examine issues regarding the collaborative use of Intellectual Property and its impact in the innovation process.

Business Model Canvas

Use this template to describe the details of how your organization creates, captures and delivers value to its customers.

Feedback Capture Grid

Structure feedback from stakeholders and draw conclusions on how to change your value proposition for the better.

Customer Persona

Understand a specific target group by designing a customer persona profile in order to address their needs appropriately.

Empathy Map

Use the empathy map to get a deeper understanding of your customers and capture what drives them emotionally and cognitively.

Innovation Battlefield

Evaluate the importance and novelty of products or service features and take decisions on what elements to focus on.

Learning Card

Capture insights from your experiments with the help of learning cards and thereby prove or disprove your hypotheses based on data

Test Card

Use the test card to design all kinds of different experiments to test and validate your business hypotheses in a structured way.

Trend Mapping

Map the most important drivers of change that could influence your business and bring opportunities for innovation.

Trend Profile

Evaluate different trends and their potential market impact by using the trend profile as a structure for your data.

Innovation, Competition & ...

Examine issues regarding the collaborative use of Intellectual Property and its impact in the innovation process.

Blue Ocean Strategy

Challenge everything you thought you knew about the requirements for strategic success and use this book as a handy tool.

The Innovator's DNA

Master the five skills of disruptive innovators and move progressively from idea to impact by looking at the best innovators.

Innovation and Entrepreneurship

Read this book to understand innovation and entrepreneurship as a purposeful and systematic discipline (Peter Drucker).

Business Model Generation

Read this handbook for visionaries and game changers to defy outmoded business models and design tomorrow's enterprises.

Value Proposition Design

Use the Value Proposition Design to create compelling products and services your customers need and want to buy.

Innovation Masterclass

Learn which actions you can take to create an innovation culture in your company, to quickly adapt to changing markets.

Innovation Leadership

Understand how to lead innovation or build innovation strategies to enhance your financial performance and create value.

Introducing Innovation

Understand what innovation is, what it contains, and how to identify and define specific innovation challenges.

Corporate Innovation

Learn the basics of corporate innovation, gain insights on how to start your innovation process and on how to track its success.

Business Model Innovation

Understand and master the concept of business models and learn how to design innovative new business models for your company.

Early Innovation

Learn a simple process for the early stages of innovation in order to increase the odds that your innovations will be successful.

Three ways to structure innovation

The right organizational structure can lead to sustainable growth. Three different approaches are discussed in this article.

Types of innovation

Many different types of innovations exist. This article tries to categorize them in a straightforward way.

What is open innovation?

The founder of the concept of open innovation explains the concept, which includes stronger in- and out-flows of knowledge.

Benefits of incremental innovation

Researchers looked at Apple’s innovations over the years and highlight the importance of incremental innovations.

The most innovative companies of 2019

BCG's annual group report includes a rating of of the most innovative companies in 2019. Check out the list!

The discipline of innovation

Peter Drucker, a guru in the field of Innovation discusses possible sources and core principles of Innovation.

Technology innovation at 3M and Carrier

Innovation in technology has become crucial in order to keep up with the speed of technological advancements.

5 Stories of innovation

This article describes how Innovation Giants win today and how previous Innovation Giants have been defeated.

The innovation regression of 10 famous companies

These 10 companies missed out on modern innovation management. Those are lessons that help you find the right focus on innovation.

Flexibility and opportunity as innovation drivers

These are real stories about the founders of Wrigley's and Holiday Inn.

The future of businesses are ecosystems

Innovation Ecosystems let you incorporate internal and external approaches to idea management.

Which innovation leader do you need?

This article describes six different roles an innovation executive can take on.

Do you know your company’s implementation rate?

While many companies focus on how many ideas they can create, they neglect the implementation rate.

You need an innovation strategy to be successful

Despite massive investments of management time and money, innovation remains a frustrating pursuit in many companies.

Mapping your innovation strategy to tackle growth

Too many companies tackle new growth without a game plan. Instead, they reuse old growth strategies that worked in the past.

How to turn an innovation failure into success

Failure is not only often one step away along the way of creating innovative offerings and offers valuable lessons.

The 155 biggest product failures of all time

From the DeLorean and New Coke to the Newton and Google Glass, here's a list of the biggest product fails from corporate giants.

Storing Data in DNA

Our current storage systems have a shelf-life, but there are researchers trying to use DNA to store all the world's information.

Universal Basic Income

Many people have thought about it for centuries, but are we any closer to seeing people receive a base level of financial support?

Introducing Building A Unicorn

90 per cent of startups fail, but what does it take to build a business that succeeds? One that could become a unicorn?

Updating The Future Of Food

What is the current state of the plant-based protein market and what does that mean for new startups in the space?

The Future of Ageing

How will technology make the experience of ageing easier, and what innovations will allow you to stay in your own home for longer?

Face Match

Facial recognition technology is becoming widespread as technology companies look to use biometrics to secure information.

Supercharged: The Apple of Cars

Tesla inspires brand loyalty that other vehicle manufacturers can only dream of. Is Tesla the Apple of the motoring world?

Reinventing Schools

We explore efforts to remake public education in North Dakota

Improve Your Critical Thinking at Work

Helen Lee Bouygues, founder of the Reboot Foundation, sais that a lack of critical thinking is responsible for many failures.

A Nobel Prize Winner on Rethinking Poverty

Esther Duflo, won the 2019 Nobel Prize in Economic Sciences for her experimental approach to alleviating global poverty.

The Year in Innovation

Clive Thompson talks about the innovations that caught his attention in 2019 and what he's looking forward to in 2020 and beyond.

How One CEO Led a Digital Transformation

The Dutch multinational started in the 1830s as a publishing house and now earns more than 90% of its revenue from digital.

What Are The Six Stages Of Innovation?

Innovation expert Ron Price discusses the six stages of innovation and how businesses should use them to have success.

Between Failure and Success

Dashun Wang, associate professor at Kellogg, crunched big datasets to better understand the fine line between failure and success.

Advantages of open innovation

Henry Chesbrough, adjunct professor at Berkeley, coined the term “open innovation” over a decade ago.

How to set up and learn from experiments

Stefan Thomke, professor at Harvard, says companies should focus more on experiments instead of intuition.

Where is IoT going?

On this week’s show, we will discuss the growth of IoT devices and the trend of consolidation within IoT.

MIT Innovation & Entrepreneurship Bootcamp

An accelerated-learning program by MIT Bootcamps for students to learn and practice leadership and innovation principles.

The art of innovation

Guy Kawasaki at TEDxBerkeley 2014: Rethink. Redefine. Recreate. His talk is titled The Art of Innovation.

IDEO

IDEO is a design company known for its human-centered, interdisciplinary approach.

Strategyn

Founded in 1991, Strategyn is a product strategy and innovation consulting firm with an track record of launching some of the fastest-growing products in history.

Fjord

Design and Innovation consultancy focused on service and product creation through design-led strategy.

PA Consulting

A global innovation and transformation consultancy bringing Ingenuity to Life. Growth strategy through disruptive innovation and strategic transformation.

Innosight

Growth strategy consulting firm focused on helping the leaders of Global 1000 companies to design and create the future, instead of being disrupted by it.

Frog

Design and innovation consultancy, focused on growth strategy, Customer Experience design and Product and service design.

?What If! Innovation

Innovators who ask and answer the what-if questions that help organizations imagine new growth futures and make them a reality.

Doblin

A global innovation firm focused on solving complex problems that matter through a rigorous, interdisciplinary approach.

Fahrenheit 212

From private equity to Fortune 500, Capgemini's expertise is both broad and deep, spanning a vast set of sectors, industries, regions, and offerings.

Landor

‍In a world of constant transformation, brand is the fuel for innovation and growth. Landor stands for brand. We live it. We breathe it.We build it.

Lunar - McKinsey Design

A design-focused innovation consultancy, LUNAR’s broad array of skills serve their clients all the way through the development process.

R/GA

Transformation at speed is R/GA’s model aimed at helping companies successfully manage the disruptive forces of technology and changing consumer habits.

Zabala

Zabala is committed to innovation from within, by participating and working on studies supported by the European Commission.

Where Good Ideas Come From

Five key principles on the origin of great ideas, from the gut feeling to the importance of connectivity and collaboration.

3 tools to become more creative

We have to re-learn creativity as we grow up, and luckily there are multiple ways to do so: Balder Onarheim at TEDxCopenhagen

Creating a culture of collaborative innovation

Claire Maden at TEDx about what workplaces will look like when next generations reach employment age

Innovative Problem Solving

Design Thinking helps you break through your messiest business problems with a systematic approach to uncovering creative insights

The real story about Airbnb

The real story about how Airbnb was founded - Nathan Blecharczyk Co-founder Airbnb. Let’s go back to the start.

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