Net Zero Emissions
The topic, industry or customer segments that the company is working on, is not clearly defined.
Factors outside an organization's control that could have a negative impact on the business. Threats must be monitored and planned for.
Rapid Change is a change that occurs at an unpredictable fast pace.
The article discusses when it's best to use an internal crowd versus an external crowd for ideation challenges, including which types of challenges each group works best for and potential issues to watch out for.