They represent the ways a company creates, delivers, and captures value.
A tactic is a specific, identifiable element in a business strategy. It helps to break down top-level goals and strategic initiatives into detailed action steps so the strategy can be executed effectively.
Innovation-led growth is business expansion driven by the strategic implementation of novel ideas and solutions.
Innovation Cycles: Iterative phases of ideation, development, and implementation leading to continuous improvement of products/services.
Starbucks' open innovation experiment, My Starbucks Idea, allowed customers to participate in the product development process, generated new ideas, and fostered customer engagement.
A design-focused innovation consultancy, LUNAR’s broad array of skills serve their clients all the way through the development process.
