A phenomenon in which people are biased against externally developed prototypes or ideas.
A possibility due to a set of circumstances where new products, services, markets, channels and geographies can be explored.
Innovation investment is the allocation of resources to develop new products, processes, or services enhancing competitive advantage.
Fundamental change in basic concepts and experimental practices of a scientific discipline. Shayrc.phi
Starbucks' open innovation experiment, My Starbucks Idea, allowed customers to participate in the product development process, generated new ideas, and fostered customer engagement.
Overcoming internal barriers to collaboration is crucial for successful open innovation, including acknowledging the "not invented here" syndrome, bridging credibility gaps, and being generous.