A phenomenon in which people are biased against externally developed prototypes or ideas.
Usability - The ease of use and learnability of a human-made object such as a tool or device.
Experience Design is the practice of creating meaningful and memorable interactions that engage users at every touchpoint with a brand or service.
AI-driven innovation refers to leveraging artificial intelligence to generate new ideas, improve processes, and deliver novel solutions.
Starbucks' open innovation experiment, My Starbucks Idea, allowed customers to participate in the product development process, generated new ideas, and fostered customer engagement.
Overcoming internal barriers to collaboration is crucial for successful open innovation, including acknowledging the "not invented here" syndrome, bridging credibility gaps, and being generous.