7 Ways to Appeal to Your Customers through IoT

The impact of IoT on customer service is just beginning to be felt. With the proliferation of interconnected devices, machines and objects, firms can gain deeper insights into customer preferences, opinions and needs, thus enabling them to tailor their products and services accordingly. IoT also offers automation of customer service requests, making it possible to solve issues in seconds rather than minutes. However, the race to adopt more sophisticated systems also raises the need for experts who can diagnose failures across multiple systems.