Co-design & Co-creation - What is the difference?

Co-design & Co-creation - What is the difference?

Co-design and co-creation are two similar but distinct concepts used by businesses to involve stakeholders in the design process. Co-design is an approach that treats stakeholders as equal collaborators in creating solutions that meet their needs. Co-creation, on the other hand, invites stakeholders to be part of the entire design and production process. Both concepts help businesses disrupt themselves and create better solutions by incorporating new viewpoints.

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Implement Creativity like a Religion and You'll Need Miracles to be Successful

Implement Creativity like a Religion and You'll Need Miracles to be Successful

Successful innovation isn't about dreaming up science fiction, it's about predicting what will be normal tomorrow. Small, incremental ideas can be just as effective as breakthrough solutions.

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Innovate on Purpose: The Problems measuring Innovation

Innovate on Purpose: The Problems measuring Innovation

Measuring innovation is important but difficult. Measuring tools are often confounded by innovation and organizations lack consistent models and frameworks.

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Red pill or Blue pill innovation

Red pill or Blue pill innovation

Innovation choices are like the Matrix choices: take the blue pill and stay in your comfort zone or take the red pill and create something new. Find the people who choose the red pill for your innovation team.

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