The fuzzy front end of innovation involves a series of stages that should be implemented for the success of an innovative project.
The traditional innovation funnel where 3,000 ideas are needed for one successful product needs a revamp. Instead of a single inventor, a diversified team trusted by management should be empowered to pursue new ideas and present them to management with clear answers on viability to ensure success.
Disruptive innovation is key to success in business, and collaborating with startups can help established companies achieve it.
