Gatekeepers play a crucial role in the innovation process, making 'Go'/'No-Go' decisions at each phase. Their decisions need to be fact-based and objective.
Exploiting two-dimensional diversity in an organization is crucial for successful innovation strategy, as diversity empowers employees to share and create new ideas.
Corporate innovation can be divided into four categories: customer-oriented, product, process, and strategic innovation. Each category requires different approaches and can lead to different types of innovation within a company.
