CEO Ed Scrooge realizes the importance of innovation in his company, Hanson Enterprises, after speaking with a golfing Jacob Marley who teaches him about the negative impact of a culture focused on short-term thinking.
Constant busyness can diminish our ability to think creatively, causing a significant impact on creativity. We need to engineer scarcity in our communication and activity, so we have time to allow our minds to wander.
Innovation requires both incremental and radical changes. Learn their benefits and challenges and how to find a balance that works for your business.