Business strategy is not a luxury; it is necessary for survival. Strategic thinking involves addressing what matters with innovation and insight, directing an organization towards maximizing success and anticipating potential disasters.
Preserving Division, one of three approaches of the Division Technique, involves dividing a product into smaller versions that still function like the original but deliver benefits to users.
User-led innovations (ULIs) are born out of frustration and a willingness to experiment, leading to successful products like Pampers and the Maclaren buggy. Now, public and private organizations are beginning to tap into the rich resource of user innovation.