Potential customers are those who have a need and can and will pay for a product or service.
The topic, industry or customer segments that the company is working on, is not clearly defined.
Design Sprints are a five-day process for validating ideas and solving challenges through prototyping and user testing.
An accelerator is a program that propels startup growth via mentorship, resources, and investment, typically in a short, set timeframe.
In his award winning book, Beyond the Obvious, McKinney dispels the myth that you have to be born with the gift of creativity and innovation.
