Cisco, GE, and Intuit are examples of companies that disrupted themselves before disrupting their markets with innovative ideas. They all developed unique approaches to enable intrapreneurship and foster innovation within their organizations.
Learn about the difference between risk management (preventative care) and issue management (the cure), and how successful enterprise project managers are implementing these strategies.
Coca-Cola’s “Share a Coke” campaign put friends’ names on bottles and increased consumption by 7%. The campaign earned 18 million media impressions and an 870% increase in Facebook traffic.
