Defining your market around your product or technology can be limiting. Defining your market around the customer's Job-to-be-Done can broaden opportunities, build a disruption-proof advantage, and reduce organizational complexity.
Continuous improvement can be challenging without a well-defined practice. Alan Robinson suggests an inclusive, idea-driven approach that embraces virtual teams and promotes cross-pollination.
Storytelling has become a powerful leadership and innovation tool. Business storytelling training workshops can help develop communication skills and connect with others on an emotional level.
