Disruptive innovation is often misunderstood. It is a theory, framework, and business model that has been successfully implemented by companies like Netflix, Apple iTunes, and Aldi.
Successful innovators bring clarity to the early stage of innovation. Only a quarter of companies indicated they were highly effective at the front end of innovation. Need Seekers strategy offers the greatest potential for superior performance in the long term.
Discover top resources, tools, and tips for hosting a successful design sprint workshop in this article.