What Michael Jordan Can Teach Us About Big Data, Strategy and Innovation

What Michael Jordan Can Teach Us About Big Data, Strategy and Innovation

Big data can help in predicting future innovations and reducing cognitive biases, according to Greg Satell, an authority on digital strategy and innovation. Satell used basketball icon Michael Jordan's rise to fame to demonstrate how big data can help in decision making. Companies such as Google have used big data as a substitute to aptitude tests and to predict market trends. Big data is being augmented by the Web of Things, which uses inexpensive sensors to track data from smartphones, delivery trucks and medical devices, among others.

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Innovation Roadmap

Innovation Roadmap

An innovation roadmap is a flexible approach to manage uncertainties in innovation management. Innolytics® software makes it easier to define essential milestones for innovation teams.

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The Inverted Funnel: How Blockchains Will Shake Up the Traditional Consumer Funnel

The Inverted Funnel: How Blockchains Will Shake Up the Traditional Consumer Funnel

Blockchain technology is changing the traditional consumer funnel by providing more personalized and efficient marketing options, including meta-products and innovative me pricing models.

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An image of interconnected gears with varying innovation symbols inside.

What the build-measure-learn feedback cycle is and what it does for innovation

The build-measure-learn feedback cycle is a crucial component of innovation that involves developing and testing small product ideas to determine their viability and success.

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