Innovation Expertise

Innovation Expertise: Skill in creating novel value by realizing new ideas that meet emerging needs or solve complex challenges.

More Innovation Glossaries

Kodak

Kodak is metaphorically known for missing the digital boomed they unknowingly helped to create. "Kodak Moment" once was a reminiscence.

Value-Add

Value created by a company for a product or service for a customer and that customer perceives enough value to purchase the product.

Intellectual Property

Intellectual Property

The legal rights that protect the creations of the mind, such as inventions, designs, trademarks, and copyrights. They can provide a source of revenue through licensing and royalties.

Top Innovation Expertise Resources

Landor

Landor

A global innovation consultancy focused on brand consulting, design and creating brand-led growth.

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