A pivot is a fundamental change in a business model or a company’s direction under extreme or uncertain conditions.
Scenario planning is a strategic tool used to anticipate potential futures by creating detailed descriptions of possible outcomes. By exploring various scenarios, organizations can proactively prepare for the future.
Early Adopters are the second group, after Innovators, to use new products, influencing its market acceptance and further diffusion.
A type of innovation that involves making incremental improvements to an existing product or process in order to maintain its competitive advantage.
