The perfect and concise definition for a ReallyGoodInnovation.com glossary article about the term "Toolkit"
Innovation strategy is a comprehensive plan to develop and implement new products, services, or processes that will help an organization achieve its goals.
Blue Ocean Strategy: Creating uncontested markets to make the competition irrelevant by innovating value and tapping new demand.
Risk aversion is a situation where an individual has a natural preference for certainty over uncertainty.