Open Innovation describes an emergent model of innovation in which firms draw on research and development that may lie outside their own boundaries.
This ebook describes what an innovation lab is, why it is important and how it can be implemented.
Alchemy: HOW DOES MAGIC HAPPEN? The Ogilvy advertising legend--’one of the leading minds in the world of branding’ (NPR)--explores the art and science of conjuring irresistible products and ideas.
