The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action.
Healthovate gathers vignettes from more than fifty innovative organizations whose specific breakthroughs are dramatically changing the way people receive and use products and services that enrich their health.
Read this handbook for visionaries and game changers to defy outmoded business models and design tomorrow's enterprises.
This book challenges some of the ‘ingrained truths’ of innovation and suggests a different approach.