Evaluation: Assessing a project or idea's value, impact, and effectiveness to inform decisions and improve outcomes.
Process to quickly test hypotheses and ideas by rapid prototyping and piloting. Used to gather customer feedback.
Fragmentation: The process of a market or industry splitting into smaller segments, often leading to increased specialization.
Design Process: a structured framework for creating solutions, involving research, ideation, prototyping, testing, and refinement.
