The Five Stages of Innovation: Ideation, Screening, Experimenting, Commercializing, and Scaling.
The topic, industry or customer segments that the company is working on, is not clearly defined.
Change resistance: The pushback or reluctance to adapt to new processes, technologies, or ideas within an organization.
Pitfalls - An innovation project is not an easy task and requires a lot of energy, time, and money. On this long path to create/launch a new product or service, several things can go wrong
Learn how to make idea sourcing sustainable with a sound process. Pam Didner explains how Dell and Starbucks keep cultivating innovative ideas for the long-term.
