3 ways to validate your healthcare innovations

Validation is crucial to confirm assumptions about the desirability, viability, and feasibility of healthcare innovation. However, companies struggle with lean experimentation due to organizational barriers. There are three main stages of development where innovation teams face barriers: solving user problems, designing B2B experiments, and managing compliance and regulatory involvement. To overcome these barriers, the article suggests validating assumptions about the problem space and solution value proposition through smoke tests or landing pages. It also recommends conducting qualitative B2B experiments and involving compliance teams early.