Innovation creates dilemmas in business, which must be managed over time. Recognizing the difference between dilemmas and problems is key to managing and balancing these tensions.
Innovation managers often struggle to get sponsorship and a budget for great ideas. Aligning with the C-Suite agenda from day one and focusing on Strategic Innovation Areas can solve this.
Innovation should focus on short-term goals to be relevant to executives and managers. Three categories of innovation include constant evolution, preventative, and creative.
