Going green can be profitable for businesses. Consumers prefer sustainable products and companies can receive tax benefits for choosing sustainable practices. Using organic and sustainable materials can also reduce costs.
Open innovation, crowdsourcing, and co-creation are three techniques that can help businesses speed up their idea generation and innovation projects. These techniques involve gathering ideas from a wider pool of people and can lead to diverse and innovative solutions.
Quantifying customer needs is key to turning innovation from art to science. The Opportunity Algorithm is a formula used to prioritize unmet customer needs by quantifying desired outcomes.
