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The Top 20 Business Transformations of the Last De

Our aim was to identify the global companies that have achieved the highest-impact business transformations over the past decade.

Our research team screened all the firms in the S&P 500 and Global 2000 using three lenses: New growth: How successful has the company been at creating new products, services, new markets, and new business models? This includes our primary metric: the percentage of revenue outside the core that can be attributed to new growth areas. Repositioning the core: How effectively has the company adapted its traditional core business to changes or disruptions in its markets, giving its legacy business new life? Financials: Has the company posted strong financial and stock market performance, or has it turned around its business from losses or slow growth to get back on track? We looked at revenue CAGR (compound annual growth rate), profitability, and stock price CAGR during the transformation period, which was different for each firm.
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