Funnel

A funnel represents the journey potential customers go through, from first contact to final purchase, narrowing at each conversion phase.

More Innovation Glossaries

IBM

IBM is a multinational tech company known for IT services, hardware, and software innovation, including AI, cloud computing, and more.

Revenue Growth

The increase in a company's sales is commonly referred to as revenue growth.

Open Innovation

Open Innovation

Open Innovation is an approach to innovation which sources outside knowledge and resources from outside of the organization in order to find new solutions.

Top Funnel Resources