Thought Leadership

Thought leadership is the most innovative thinking that shapes the future and moves markets. Leaders build authority and connections by sharing that thought leadership.

More Innovation Glossaries

R&D Spending

R&D Spending is the amount of money a company spends on research and development in a given period to innovate new products.

Radical Innovation

Radical Innovation

Radical innovation is a type of innovation that creates new markets or dramatically changes existing markets. It produces highly differentiated, system-altering creations.

The House of Quality

The House of Quality

The House of Quality is a brainstorming framework that links customer needs to product features.

Top Thought Leadership Resources

Business Innovation Quotes and the Message Behind the Words

Business Innovation Quotes and the Message Behind the Words

Learn about the message behind five popular innovation quotes in the business world.

View
Define Customer Needs As Desired Outcomes

Define Customer Needs As Desired Outcomes

Companies struggle to create value by satisfying unmet customer needs because they do not define them correctly. Instead of focusing on the product or customer, they should analyze the desired outcome of the job the customer is trying to accomplish.

View
Don't Believe the Social Media Hype, but Feel Free to Bemoan It

Don't Believe the Social Media Hype, but Feel Free to Bemoan It

Mike Brown shares his thoughts on social media hype, innovation, and personal experiences.

View
Failure must always be an option

Failure must always be an option

Failure is essential to innovation, but how can organizations accept and learn from it? Failure must be contained and predictable, part of a learning process, and not a terminal destination.

View
How this guy makes a living by stealing other people's ideas

How this guy makes a living by stealing other people's ideas

Learn about the challenge innovators face in protecting their ideas, and how a copycat beat successful Kickstarter campaign Fidget Cube to market.

View
Innovation Quotes: 55 Quotes on creativity and innovation to Inspire you in 2023

Innovation Quotes: 55 Quotes on creativity and innovation to Inspire you in 2023

Find inspiration to create, ideate and innovate with 55 quotes on innovation and creativity.

View
Innovation vs. Ethics: The road to hell is paved with good intentions

Innovation vs. Ethics: The road to hell is paved with good intentions

Innovators must consider the long-term consequences of their work, as good intentions can lead to unforeseen issues. Ethical considerations must be made, especially in the fields of healthcare and the Internet of Things (IoT).

View
Parkinson’s Law: What It Is and How to Use it to Your Advantage

Parkinson’s Law: What It Is and How to Use it to Your Advantage

Parkinson's Law is an adage that says work expands to fill the time given for its completion. It has been applied as an important time management principle.

View
Quantify Your Customer’s Unmet Needs

Quantify Your Customer’s Unmet Needs

Quantifying customer needs is key to turning innovation from art to science. The Opportunity Algorithm is a formula used to prioritize unmet customer needs by quantifying desired outcomes.

View
The One Skill that Innovators Forget

The One Skill that Innovators Forget

Innovators need more than strategic planning and creative risk-taking, they also need strong communication skills to involve crowdsourcing and connect fragmented ideas.

View
When Innovation Goes Wrong, We Shouldn’t Blame Technology, But Ourselves

When Innovation Goes Wrong, We Shouldn’t Blame Technology, But Ourselves

Technology can unleash forces beyond our control, but social issues are our greatest challenge. We should learn to ask hard questions to build a better future.

View
Why Trends are for Suckers

Why Trends are for Suckers

Trends often fail, despite appearing promising. The S curve, the Hype Cycle, the flattening curve and the importance of value are all discussed as indicators of falsity.

View
Beyond The Obvious

Beyond The Obvious

In his award winning book, Beyond the Obvious, McKinney dispels the myth that you have to be born with the gift of creativity and innovation.

View
The Imagination Machine: How to Spark New Ideas and Create Your Company’s Future

The Imagination Machine: How to Spark New Ideas and Create Your Company’s Future

How to Spark New Ideas and Create Your Company’s Future- A guide for mining the imagination to find powerful new ways to succeed.

View