The elements of an organization that drive the way people behave and lead how they make decisions.
The degree to which a good, service, or business model adequately meets the demand of a market audience.
Factors outside an organization's control that could have a negative impact on the business. Threats must be monitored and planned for.
Local innovation refers to methods of creating innovation within a specific group, company, or location rather than a global approach.
Understanding cultural norms is crucial for innovation success. Cultural norms, such as individualism or collectivism, and tight or loose cultures, significantly impact the development of innovative ideas.