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Measuring Innovation is a major step towards evidencebased innovation policy making. It complements traditional “positioning”type indicators with ones that show how innovation is, or could be, linked to policy.
Become a Digital Master—No Matter What Business You’re In
From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies.
Moore shows that in the Technology Adoption Life Cycle there is a vast gap between the early adopters and the early majority. The challenge for innovators and marketers is to narrow this gap.
Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Rethink your business for the digital age.