Innovation is the creation and application of novel, value-adding solutions to relevant problems or opportunities.
A customer persona is a detailed fictional character that represents a segmented group of customers, enabling businesses to better understand and tailor their offerings to meet their needs.
Quotes are a list of solutions, services or products and prices to fulfill a project plan, this is available in any stage of the Idea-to-Portfolio Process.
Innovation frameworks are structured guidelines used to steer the process of ideating, developing, and implementing new solutions.
