Hype Cycle

The Hype Cycle is a graphical depiction of a common pattern that arises with each new technology or innovation's life cycle.

More Innovation Glossaries

Innovation Sprint

Innovation Sprint

A time-boxed process for rapidly prototyping and testing new ideas, typically involving a cross-functional team working intensively over a short period of time.

Service Innovation

Service innovation creates customer value by enhancing customer experience via new services, and/or service delivery channels and processes.

Frugal Innovation

Frugal Innovation

The process of developing products or services that are affordable and accessible to a wide range of customers, often by using simple and low-cost technologies and design principles.

Top Hype Cycle Resources

Emerging Technologies of the Future You Should Know About

Emerging Technologies of the Future You Should Know About

Gartner's Hype Cycle presents emerging technologies with potential to disrupt businesses & society. Optimized technologist delivery is among the top 3 themes, with Cloud sustainability and Dynamic risk governance technologies on the radar.

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Innovation the Tom Sawyer way

Innovation the Tom Sawyer way

Learn from Tom Sawyer's approach to innovation, which involves signals about your company's needs, encouraging partners to generate ideas, and licensing solutions before competitors do.

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An image of intertwined botanical illustrations and marine motifs, symbolizing natural fusion.

The Secret Formula Behind Modern Beauty Brands

Organic Bioactives, a clean beauty startup from New Zealand, won L'Oreal's Innovation Runway 2020 competition with their unique skincare ingredients derived from seaweed, receiving total funding of S$70,000.

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What to Blog About - Getting Outside Help from Hubspot

What to Blog About - Getting Outside Help from Hubspot

A blogger tests out the Hubspot Blog Topic Generator and finds mixed results in generating blog post ideas.

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Why Trends are for Suckers

Why Trends are for Suckers

Trends often fail, despite appearing promising. The S curve, the Hype Cycle, the flattening curve and the importance of value are all discussed as indicators of falsity.

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Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century

Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century

Ask your developer - The landscape has shifted from the classic build vs. buy question, to one of build vs. die. Companies have to get this right to survive. But how do they make this transition?

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