The degree to which a good, service, or business model adequately meets the demand of a market audience.
Product development is the process of creating a new product that is ready to be launched. It includes research, design, prototyping, testing, and production to bring the product to market.
A customer persona is a detailed fictional character that represents a segmented group of customers, enabling businesses to better understand and tailor their offerings to meet their needs.
Portfolio Management refers to the centralized management of a group of projects in order to achieve strategic business objectives.