The degree to which a good, service, or business model adequately meets the demand of a market audience.
Futuring is the practice of envisioning and planning for potential futures, often through a systematic process that includes analysis, exploration, and forecasting.
Innovation Policy is a strategic framework that governs the support and regulation of new ideas, products, or methods.
The Innovation Life Cycle is a framework for the stages of an innovation from its inception through to adoption and diffusion.