A key point in a project to check its progress or a point in the future to look forward to.
Environmental Scanning is the ongoing tracking of trends and occurrences in an organization's internal and external environment.
The Value Proposition is the offering to the customer, and the reason they should purchase a product. It is the offering of value that sets a product, service or brand apart from its competitors.
Growth opportunities are avenues through which businesses can expand their market presence, revenue, or product offerings, fueling progress.
